Available for select engagements · 2026
Designing products that bridge strategic clarity with human craft.
I'm a Product Designer working at the intersection of research, strategy, and craft — building consumer-scale products that feel inevitable. I lead 0→3 design across mobile and web: framing the problem, validating with users, defining the system, and shipping the details.
Currently focused on AI-native experiences, mindful technology, and tools that make complex decisions feel simple. Previously: product design across fintech, consumer mobile, and emerging hardware.
01 — Approach
Research-led. System-minded. Detail-obsessed.
Great products aren't designed in isolation — they emerge from rigor. I pair quantitative signals with qualitative depth, partner closely with PM and engineering, and treat the design system as a product in its own right. The goal is always the same: an experience that respects the user's attention and delivers measurable value.
Currently building
Conscious App
The marketplace for conscious living
“The marketplace for conscious living”—a place centered around discovering and supporting products, brands, and choices aligned with more intentional, conscious consumption.
Beyond the product
Exploring how the brand, content, and customer experience come together to make the product feel tangible.


Click here to see the communication strategy
A reader's sanctuary
The slow art of finding your next book.
ZenChapter is a quiet room for thoughtful readers. Discover books by mood, join small circles, and let attention — not algorithms — guide what you read next.

02 — Selected work
Case studies
FlowTimely
Time Your Day, One Task at a Time — designing a focused agenda system for structured time management.
The Folio App
Reimagining the social reading experience.
ReThread — Sustainable Fashion
Redefining how we shop and swap clothes.
PantryScan — ZeroWaste Eats
Revolutionize the way you manage your pantry and reduce food waste.
Let's collaborate